{"id":11784,"date":"2025-05-29T21:06:27","date_gmt":"2025-05-29T13:06:27","guid":{"rendered":"https:\/\/careful-emerald-panther.82-197-71-20.cpanel.site\/?p=11784"},"modified":"2025-05-29T21:06:27","modified_gmt":"2025-05-29T13:06:27","slug":"dermorepubliq-brings-sun-care-experience-to-boracay-with-beachside-activation-and-company-retreat","status":"publish","type":"post","link":"https:\/\/breakfresh.net\/?p=11784","title":{"rendered":"Dermorepubliq brings Sun Care Experience to Boracay with Beachside Activation and Company Retreat"},"content":{"rendered":"

TikTok Shop Philippines’ top skincare brand Dermorepubliq<\/strong><\/a> brought its summer sun care campaign to Boracay with a two-day beachside activation\u00a0 showcasing\u00a0 its DermoSun Mattifying Sunscreen, a summer essential formulated for Filipino skin. Alongside the activation, the brand also brought its team to the island for a company retreat, reflecting its commitment to both sun care education and employee well-being.<\/p>\n

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Held from May 17 to 18, 2025, in front of Epic Boracay at Station 2, the activation offered beachgoers the chance to try DermoSun through a \u201cGlow Bar\u201d and take home full-size products for free. Photo zones and hands-on trials gave visitors a close look at the sunscreen\u2019s matte, lightweight finish, developed to absorb quickly without a greasy after-feel.<\/p>\n

\u201cWe developed DermoSun in direct response to what our community asked for \u2014 a sunscreen that\u2019s lightweight, effective, and fits into real Filipino routines,\u201d <\/em>said Keith Sta. Barbara, Founder and President of Dermorepubliq. \u201cBringing it to Boracay, where the sun is both beautiful and intense, gave us a fitting setting to demonstrate how sun care can be simple, effective, and part of everyday life.\u201d<\/em><\/p>\n

The activation coincided with Dermorepubliq\u2019s three-day company retreat, allowing 131 employees to pause, connect, and reflect \u2014 reinforcing the company\u2019s holistic approach to care for its community and its people.<\/p>\n

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\u201cAs we grow, it\u2019s important that we stay grounded, not just in product innovation but in purpose,\u201d <\/em>said Sta. Barbara. \u201cThis trip wasn\u2019t only about bringing our sunscreen to the beach; it was also a chance to reconnect with the team behind it. And just as we\u2019re committed to showing up for our community, it was equally important to show up for our team. Boracay gave us the space to do <\/em>both.\u201d<\/p>\n

The activation and company retreat tie into the brand\u2019s Dermo 2-Finger Challenge, a TikTok campaign promoting the dermatologist-recommended two-finger method for sunscreen application. Participants can join the challenge until May 30, with one winner receiving an all-expense-paid trip for two to Boracay, to be announced on June 10.<\/p>\n

DermoSun Mattifying Sunscreen is formulated with Centella Asiatica, Jeju Aloe, and Niacinamide, offering SPF 30 broad-spectrum protection that blends smoothly into oily and combination skin types. The product is available on TikTok Shop, Shopee, Lazada, www.dermorepubliq.com<\/a>, and at Dermorepubliq kiosks in SM Fairview, SM Masinag, SM Tanza, SM Sta. Mesa, and Riverbanks Center.<\/p>\n","protected":false},"excerpt":{"rendered":"

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